by Marc Mawhinney | Nov 9, 2019 | Blog
Overall, I’m a fan of researching your market. You want to know what people need so you can best serve them (and so you don’t spend a long time creating something only to discover there’s no need for it). But if you’re not careful, researching...
by Marc Mawhinney | Nov 8, 2019 | Blog
I once read a book about the life of George Lucas, the creator of Star Wars. Being a Star Wars fan, I thought I knew a lot about the making of the franchise, but I learned some new golden nuggets and got a shot of motivation and energy from listening to it. One thing...
by Marc Mawhinney | Nov 7, 2019 | Blog
There are a lot of flaky people in the world. Over the last week I’ve dealt with several … I bought a big bookcase for my home office to take care of the overflow of books that have spilled out of my current one. (I’m not following Marie Kondo’s...
by Marc Mawhinney | Nov 6, 2019 | Blog
It’s not uncommon for me to work with perfectionist coaches. One comes to mind: She wanted to offer something that was absolutely perfect and 100% unique to the marketplace. She had previously delayed getting anything out there for over a decade, because she was...
by Marc Mawhinney | Nov 5, 2019 | Blog
Let’s talk about opportunities: We live in the best time in history to be in business. Entrepreneurs in the “old days” (pre-Internet) would have given their front teeth to have access to billions of people for free. Today you don’t need...
by Marc Mawhinney | Nov 4, 2019 | Blog
Have you been waiting for things to be just right, or “perfect”, for you to take action on your next big idea? You’re not alone! Over the years I’ve worked with a lot of coaches who struggle with this, so I just released a new solo episode of Natural Born...
