by Marc Mawhinney | Jan 28, 2020 | Blog
I once heard about a crazy marketing strategy that involved toothpaste. Back in the 1950’s, a man approached a toothpaste company with an idea that he promised could increase their sales by 40%, without increasing their production cost. He offered to sell the...
by Marc Mawhinney | Jan 27, 2020 | Blog
I had one of American’s leading mid-life dating coaches, Jonathon Aslay, on the podcast today. After losing his 19-year-old son Connor in 2018, Jonathon’s grief led him on a soul-searching inner journey where he became aware of an often-overlooked dimension of...
by Marc Mawhinney | Jan 26, 2020 | Blog
If there’s one thing that will kill your coaching business, it’s neediness. it’s like Kryptonite to Superman, or cutting Samson’s hair. As a past guest on my podcast, Rich Litvin, likes to say: “Needy is creepy” A lot of coaches...
by Marc Mawhinney | Jan 25, 2020 | Blog
During its successful nine season run, “Seinfeld” was known as “a show about nothing”. Despite this moniker, I’ve found some golden nuggets buried inside a number of episodes. I’ve applied one strange, memorable lesson from a...
by Marc Mawhinney | Jan 24, 2020 | Blog
Since I started running my Coaching Jungle Mastermind groups, I’ve been impressed by the quality of the members and the results that they’re getting. One of the members is Milana Leshinsky, the creator of Group Coaching Genie and someone who has...
by Marc Mawhinney | Jan 23, 2020 | Blog
It’s been a long time since I’ve had some Kentucky Fried Chicken, but I’ve always been inspired by the story of its founder, Colonel Sanders. It’s crazy to think that Sanders started his chicken empire in his 60’s – he was 65 when...
