by Marc Mawhinney | Aug 1, 2020 | Blog
Spoiler alert: There are more than a few “fake experts” floating around the online space. They are the people who read a few books/watch some videos on a subject, or take a course over a weekend and then suddenly proclaim to the world that they’re...
by Marc Mawhinney | Jul 31, 2020 | Blog
11 years ago, a guy started an app review channel on YouTube that eventually became the largest of its kind with almost 500,000 subscribers. And then about five years ago he got into YouTube ads, and that really blew up … He started a company to help others with...
by Marc Mawhinney | Jul 30, 2020 | Blog
There are lots of Facebook groups out there. There are millions of them, but how many are actually active? Or any good? (I’d guess that the “Pareto Principle”, or 80/20 Rule, applies here and only 20% of groups (or even lower) are actually active...
by Marc Mawhinney | Jul 29, 2020 | Blog
Slam dunks aren’t a given in the coaching industry. Although I don’t have any hard stats to back this up, I suspect that the success rate for coaches is similar to other businesses (especially online ones). Part of the problem is coaches not knowing what...
by Marc Mawhinney | Jul 28, 2020 | Blog
One of my favourite questions to ask coaches is “What’s your magic number?” (The “magic number” is the amount of money a coach wants to make every month) I’ve asked hundreds of coaches this question over the years, and thousands...
by Marc Mawhinney | Jul 27, 2020 | Blog
One of my big pet peeves in the online world is when someone says: “I tell you this not to impress you, but to ‘impress upon you'” But I push ahead and I say this with as much modesty as I can muster: As of today I’ve released almost 700...