by Marc Mawhinney | Dec 8, 2018 | Blog
When I first started my coaching business, I thought I’d be spending most of my time coaching. I expected to be doing that 80% of the time, and the other 20% on other stuff like marketing for clients and some administrative work. But I quickly discovered that...
by Marc Mawhinney | Dec 7, 2018 | Blog
Yesterday I was talking about getting someone else to handle your sales calls if you don’t enjoy doing them. Heck, it’s not a bad idea even if you like doing them. I know there are people who are against this, and I’ve heard the objections before:...
by Marc Mawhinney | Dec 6, 2018 | Blog
Building a business is a lot easier when you’re doing the things that you love to do. I saw recently that Josh and Jill Stanton, of “Screw The Nine To Five” fame, are closing their large Facebook group and membership site to focus on other...
by Marc Mawhinney | Dec 5, 2018 | Blog
If you want to do something, learn from someone who’s done it before. Take connecting with influencers, for example. In her book “Beyond Influencer Marketing”, my friend Cloris Kylie shared a story of how she was able to connect with the late, great...
by Marc Mawhinney | Dec 4, 2018 | Blog
Back in the “old days” (Pre-Internet/social media, when we walked to school barefoot and uphill both ways), it wasn’t easy to connect with influencers. Influencers were guarded by their “gatekeepers”, who protected their time as a...
