by Marc Mawhinney | May 2, 2018 | Blog
About a month ago I launched my Alexa Flash Briefing, The Marc Mawhinney Minute, and the results have been pretty cool. I’m getting hundreds of downloads a day for it (my goal is 1000/day by next month) and it’s growing my email list as well. If...
by Marc Mawhinney | May 1, 2018 | Blog
I’m fond of saying that “you have to sell to help” (I don’t know whether I coined the phrase or not, but I’m going to take credit for it) Anyways, selling is especially important for coaches. If you can’t get someone through the...
by Marc Mawhinney | Apr 30, 2018 | Blog
As I spread the gospel about print newsletters, I can sense skepticism out in the online world (where entrepreneurs’ eyes dart around for the latest shiny tech tricks and hacks). I’ve had a lot of people ask me if there are any other print newsletters out...
by Marc Mawhinney | Apr 29, 2018 | Blog
Have you ever bought something, like a car, and then started seeing it pop up all over the place? I’ve heard of this before, and there’s a name for it: “Baader-Meinhof Phenomenon”. According to Wikipedia, it’s: “The illusion in...
by Marc Mawhinney | Apr 28, 2018 | Blog
A few months ago I was chatting with my friend Jenn Scalia, and she threw out an acronym that I’d never heard before: “KLT” Embarrassingly, I asked her what KLT was, and she told me it stood for “Know, Like and Trust”. I’m aware of...
by Marc Mawhinney | Apr 28, 2018 | Blog
It’s tough to stand out in the crowded online space, especially in the coaching world. Let’s face it, there are a ton of coaches online – and more and more will be starting in the coming years. A lot of them use the same language, have the same...
