by Marc Mawhinney | Sep 17, 2019 | Blog
Podcasting can be a great way to grow one’s business. But I see a lot of people rushing into starting shows and expecting them to become magic money trees in their backyards right away. Unfortunately, that usually doesn’t happen. Especially not when you...
by Marc Mawhinney | Sep 16, 2019 | Blog
Of all the offers that coaches can make, laser coaching is one of the most attractive. Because of how it’s run (with short, 15-minute sessions instead of 1 or 2 hour long ones), you can offer it at a rate that will fit the budget of most of your marketplace …...
by Marc Mawhinney | Sep 15, 2019 | Blog
The last few days I’ve been talking about my 1:1 laser coaching program, which has a unique aspect to it: Homework. At the end of each session, homework is assigned and must be completed before the next laser call can be booked. Yes, “homework” is an...
by Marc Mawhinney | Sep 14, 2019 | Blog
There’s an old story arc in the “Iron Man” comics called “Demon In A Bottle”. In it, Tony Stark’s world is crashing down around him, and he hits the booze hard. His life is a mess, and he has to give up being Iron Man until he can...
by Marc Mawhinney | Sep 13, 2019 | Blog
In “Book Yourself Solid”, Michael Port talks about having a “Red Velvet Rope” policy. It means that you treat your coaching business like the hot new restaurant that’s just opened up. Not everyone can waltz in and expect a table. Or...
by Marc Mawhinney | Sep 12, 2019 | Blog
Believe it or not, 2020 (and a new decade) is right around the corner. It seems like just yesterday that Y2K was here and we were searching for bunkers and ready for the world to blow up once the calendar flipped over and missiles started misfiring … In just a few...
