by Marc Mawhinney | Jul 18, 2020 | Blog
My thoughts on why so many coaches are hesitant to niche down: 1) Coaches like to help people, and they want to help everyone out there. 2) They fear that by narrowing their focus they’re leaving potential business on the table and losing money … In both cases...
by Marc Mawhinney | Jul 17, 2020 | Blog
One of my mantras over the years has been to “feed a starving crowd” Thanks to the late, great Gary Halbert for that … It’s all about recognizing what your people are hungry for, and then delivering it on a silver platter for them to consume. On that...
by Marc Mawhinney | Jul 16, 2020 | Blog
A friend (and mentor) sent me a nice audio message on Facebook last week, telling me what he appreciates about our friendship. It wasn’t boilerplate stuff, it was unique – and I thanked him for it. I then asked him if it was a practice that he does often,...
by Marc Mawhinney | Jul 15, 2020 | Blog
With all of the noise in the online space nowadays, coaches can feel like they’re invisible. They put out content, but wonder “Is anyone seeing this?”, or “Is this getting through?” It reminds me of a sketch I once saw on “Inside...
by Marc Mawhinney | Jul 14, 2020 | Blog
A common issue faced by coaches who complete their certifications (and all coaches, for that matter) is not knowing what to do next. My friends Dianne Dismukes and Jeff Raver (from CoachablePros) reached out to me about something they’re doing that solves this...
by Marc Mawhinney | Jul 13, 2020 | Blog
A new episode of “Natural Born Coaches” just went live, and my guest is Robert Imbriale … Robert is the author of “Motivational Marketing”, the host of the “Coach’s Corner” podcast, and works almost exclusively with coaches hosting...
