by Marc Mawhinney | Dec 1, 2020 | Blog
Here’s the traditional way of doing joint ventures: Someone asks you to promote their offer to your audience … You agree to be paid a certain percentage from the sales of it … You send out an email or two, or put up a few social media posts here and there … Then...
by Marc Mawhinney | Nov 30, 2020 | Blog
A new episode of Natural Born Coaches has arrived, and today I’m talking about my “flat fee” joint venture model. I’ve been doing my JVs this way for a few years now, and I share why I think you should consider doing them for your business...
by Marc Mawhinney | Nov 29, 2020 | Blog
This is the story that Robin Gibb from The Bee Gees told when he was asked how the band wrote the song “I Started A Joke”: “The melody to this one was heard aboard a British Airways Vickers Viscount about a hundred miles from Essen. It was one of those old four...
by Marc Mawhinney | Nov 28, 2020 | Blog
Humans are, for the most part, short-sighted creatures. They want everything now, and aren’t willing to wait for it. I see it all the time in the coaching world. Sure, plenty of coaches will wait a few weeks or a few months for things to click, but they...
by Marc Mawhinney | Nov 27, 2020 | Blog
I’m not doing a Black Friday sale this year. Come to think of it, I can’t recall ever having done one. I guess that makes me the black sheep online, since it seems like every Tom, Dick or Harry does them. Why am I cold on the practice? I don’t like...
by Marc Mawhinney | Nov 26, 2020 | Blog
I have an addiction: Books. I can’t go to the bookstore without buying an armful of them. I can’t visit Amazon without filling my shopping cart. I can’t go a day without reading them. If Marie Kondo, who recommends having no more than 30 books, saw...