by Marc Mawhinney | Sep 7, 2025 | Blog
I’m a big email guy … I think every entrepreneur should have an email list. I’ve talked with plenty of coaches and entrepreneurs who are doing email, but they have small lists … You can have the best content and offers in the world, but if you have just 17...
by Marc Mawhinney | Sep 6, 2025 | Blog
How many offers should you have? It’s a good question: Some recommend having just one offer and to focus on that 100% of the time … Others suggest having tons of offers – the more the better! Rob Goyette takes a different approach to this question. He...
by Marc Mawhinney | Sep 5, 2025 | Blog
A lack of clarity is an issue for coaches. If you aren’t sure who you’re helping, and how you’re helping them, that’s a problem … If you’re trapped in the “fog of war” at the moment you should grab Rob Goyette’s...
by Marc Mawhinney | Sep 4, 2025 | Blog
Here’s a trend that I’ve seen in the online world: People creating programs and throwing as much content into them as possible (to justify the price?) The problem is they’d take hundreds of hours to complete. That’s a lot of time! Buyers only...
by Marc Mawhinney | Sep 3, 2025 | Blog
Pricing your coaching can be tricky. You see fees going from peanuts (or even free, ouch) to six-figures+ a year for a coaching package, with every number imaginable in-between. It’s like the Wild West … While I get asked by newer coaches how much they should...
by Marc Mawhinney | Sep 2, 2025 | Blog
Dan Kennedy once said that the most dangerous number in business is … One. When you rely on just one client, or only one source of revenue, you’re taking a big risk should it suddenly disappear. It’s like that old saying about putting all of your eggs in one basket!...
