Moving the needle for your business
I had an interesting conversation with a coach a few years ago. He wanted to offer some stuff on Patreon to get recurring revenue coming in, and was curious what I thought about his plan. His idea was to sell a bunch of little things on the crowdfunding site: so for...
Living big with Ajit Nawalkha
Ajit Nawalkha is one of those names that I've heard often over the years. As the co-founder of Evercoach, he's done a lot for coaches, and today he's launching his new book: "Live Big: The Entrepreneur's Guide to Passion, Practicality, and Purpose". I invited Ajit to...
Taking a lesson from a fast food troll
It pays to be different in business. Take Burger King, for example. The company is no stranger to thinking outside the box. (That includes trolling its biggest competitor) One of my favourite stories is from a few years ago, when they asked McDonald's for a "burger...
The 80/20 myth for coaches
When I first started my coaching business, I thought I'd be spending most of my time coaching. I expected to be doing that 80% of the time, and the other 20% on other stuff like marketing for clients and some administrative work. But I quickly discovered that the...
Time to change how you do sales calls?
Yesterday I was talking about getting someone else to handle your sales calls if you don't enjoy doing them. Heck, it's not a bad idea even if you like doing them. I know there are people who are against this, and I've heard the objections before: - "People will want...
This is for coaches who hate selling
Building a business is a lot easier when you're doing the things that you love to do. I saw recently that Josh and Jill Stanton, of "Screw The Nine To Five" fame, are closing their large Facebook group and membership site to focus on other activities, because they...
When Cloris met Wayne Dyer
If you want to do something, learn from someone who's done it before. Take connecting with influencers, for example. In her book "Beyond Influencer Marketing", my friend Cloris Kylie shared a story of how she was able to connect with the late, great Wayne Dyer. This...
An alternative to the “Bud Fox Approach” with influencers
Back in the "old days" (Pre-Internet/social media, when we walked to school barefoot and uphill both ways), it wasn't easy to connect with influencers. Influencers were guarded by their "gatekeepers", who protected their time as a valuable commodity. Sure, you could...
How to get more business coaching clients
Today I had Michael Praver from Business Coach Funding as my guest on the podcast. We talked about the challenges facing business coaches, and how they can get more clients. Listen in here: https://www.NaturalBornCoaches.com/583
The new exclusive sponsor for Natural Born Coaches
About a month ago, I put the word out that I was taking on an exclusive sponsor for the "Natural Born Coaches" podcast. But I wasn't looking for just anyone to partner with on this. Since NBC is geared towards coaches, it wouldn't make sense to have a sponsor that...