If Dr.Frankenstein built an online business
I've spent the last few days telling horror stories from the online space, and here's another one that Valerie Del Grosso passed along to me: A coach offering done-for-you services had pulled client agreements and policies from all over the web, trying to cover her...
How To Avoid Your Own Fyre Festival
A few months back everyone was talking about the documentary "FYRE: The Greatest Party That Never Happened", about the failed Fyre Festival of 2017. That event was supposed to be the Woodstock for Millennials. It was going to be held on a beautiful island with...
A shield to bat away online copycats
Valerie Del Grosso ("The Friendly Lawyer") told me a story the other day about a potentially messy copycat situation that a business coach encountered. The coach sold a program to a copycat client who consumed it, and then started teaching the exact same material to...
Protecting your butt while doing business online
Running an online coaching business doesn't always feel "real". It's not like a traditional bricks and mortar business, where you have a physical office, equipment, employees and all that jazz. You buy a domain and you're off to the races in minutes - you can even run...
They called me “crazy” for doing this
For the first 2+ years after I launched my coaching business, I did emails like most other entrepreneurs with lists: I sent an email out once a week, or twice a week, or every two weeks … In a nutshell, I held back on the frequency. And I made sure that there wasn't...
Sneak peek inside my handy dandy content creation guide
The May issue of Secret Coach Club is a special theme one dedicated to teaching my content creation system, and it heads to the printer tonight. Inside its pages, you'll learn: my eight step system for creating content more quickly (blast through "creator's block"...
About lead generation demos
I had Tom Poland from Leadsology on the podcast today. Tom's been an entrepreneur since he was 24, and has managed teams of 100 with annual revenues of more than $20 million. In this episode you'll learn: How Tom handles discovery calls and training webinars, and how...
No more “creator’s block” for you
J.K. Rowling once said: “The wonderful thing about writing is that there is always a blank page waiting. The terrifying thing about writing is that there is always a blank page waiting.” The same thing could be said about a blank screen as well … Writer's block...
Just 10 out of 7.5 billion
You need very few clients to have a successful coaching business. A handful would do it - as long as you're charging what you should be charging Let's put the number "10" out there … With 10 clients you can do very well (I'd argue that you don't even need that many)....
A mindset flip for coaches
From time to time I'll send an email to my list, or post something on social media, that generates a comment like this: "I can't believe you said that - I would never hire you as a coach!!!" My response (if I choose to respond) is to let them know that it's ok, I...