Getting clients while you’re drooling on your pillow
One of the things I talk about often is listening to what your market needs help with, and to "feed a starving crowd". I keep a document on my laptop with questions that come in, so I can track what coaches are hungry for … that list has grown quite large, so I'm...
The value you provide
One of my favourite quotes is "Money is an echo of value" (Bob Burg). So I enjoyed having Sidar Ok on my podcast earlier this week to talk about how to multiple your value in the marketplace. In this episode, you'll hear: What are the self-imposed glass ceilings that...
A cool bonus for my new laser coaching clients
Tonight I’m closing enrollment in my new 1:1 laser coaching program, and I’m offering a cool bonus to those who take the plunge: Three back issues of my Secret Coach Club hard copy newsletter (value $291 USD) To answer a question about the bonus: “Can I choose any...
The power of deadlines
I'm a fan of deadlines. Ever notice that the sooner one approaches, the more productive you become? It doesn't apply only to business - but also tasks like mowing the lawn before it starts raining, or cleaning the house before company arrives. Humans are remarkably...
A podcast money tree in your backyard
Podcasting can be a great way to grow one's business. But I see a lot of people rushing into starting shows and expecting them to become magic money trees in their backyards right away. Unfortunately, that usually doesn't happen. Especially not when you miss doing...
An extra $32,000+ in coaching revenue per year
Of all the offers that coaches can make, laser coaching is one of the most attractive. Because of how it's run (with short, 15-minute sessions instead of 1 or 2 hour long ones), you can offer it at a rate that will fit the budget of most of your marketplace … Despite...
The dog ate my homework
The last few days I've been talking about my 1:1 laser coaching program, which has a unique aspect to it: Homework. At the end of each session, homework is assigned and must be completed before the next laser call can be booked. Yes, "homework" is an ugly word. It...
You can’t read the label when you’re inside the bottle
There's an old story arc in the "Iron Man" comics called "Demon In A Bottle". In it, Tony Stark's world is crashing down around him, and he hits the booze hard. His life is a mess, and he has to give up being Iron Man until he can get back on track. I see a lot of...
Installing a 6 foot 8, 400 pound bouncer at the door of your business
In "Book Yourself Solid", Michael Port talks about having a "Red Velvet Rope" policy. It means that you treat your coaching business like the hot new restaurant that's just opened up. Not everyone can waltz in and expect a table. Or you're like the popular night club...
2020
Believe it or not, 2020 (and a new decade) is right around the corner. It seems like just yesterday that Y2K was here and we were searching for bunkers and ready for the world to blow up once the calendar flipped over and missiles started misfiring … In just a few...