by Marc Mawhinney | Feb 14, 2019 | Blog
There’s a classic episode of “I Love Lucy” that reminds me of the coaching world. In that episode, Lucy and her friend Ethel get jobs wrapping chocolates in a factory and are warned by their supervisor that if they miss wrapping even one piece...
by Marc Mawhinney | Feb 13, 2019 | Blog
Back in 1954, Roger Bannister was the first person to run a mile in under four minutes. Runners tried to run a sub-four minute mile for many years before Bannister finally accomplished it, but they had no luck. Word was that the milestone was “impossible”....
by Marc Mawhinney | Feb 12, 2019 | Blog
In “The Wedding Singer”, Robbie Hart (played by Adam Sandler) gives singing lessons to an elderly student. Unfortunately, she pays him not with cold, hard cash but with meatballs instead. Before he can escape her house, she plops a few sloppy ones in his...
by Marc Mawhinney | Feb 11, 2019 | Blog
Since copywriting is a great skill for coaches to have, I’ve spent a lot of time studying it over the years. My favourite copywriter is the late, great “Prince of Print”, Gary Halbert. I enjoy his stuff so much that I killed a small forest printing...
by Marc Mawhinney | Feb 10, 2019 | Blog
One of my favourite stories in “Think and Grow Rich” is about an “enchanted kettle”. Napoleon Hill wrote about a young drug clerk named Asa Candler who spent his life savings ($500) buying an old-fashioned kettle, a wooden paddle, and a secret formula...
by Marc Mawhinney | Feb 9, 2019 | Blog
Let’s talk about walls. I don’t mean the one that Donald Trump wants to build, but instead your social media wall. To cut through all the noise in the online space, you need to consistently put your message out there. When I say “message”, I...