Evolve or die
My coaching business is about to turn five years old. In that time, I can't get over how much it's changed. I don't see it at first glance, but the 2019 version is much different than the 2014 one. It's kind of like when I'm out with my son and we bump into someone we...
The boiling point
Water has to reach 212 degrees to boil. 150 degrees is hot, but it won't cut it. Neither will 200 degrees, or even 211. Just as water has to be a certain temperature to reach the boiling point, the level of action coaches take has to reach a certain point if they want...
The why AND the how
“Passion alone can't cut it. For passion to survive it needs structure. A why without how has little probability of success.” Simon Sinek "Start With Why" With the big ball recently dropping to usher in the new year, a lot of business owners have been thinking about...
How to nail Jell-O to the wall
Selling coaching can be difficult. I've heard the term "like nailing Jell-O to the wall" more than once when describing the challenge. What's the problem? Coaching is different than selling a physical product that people can hold in their hands. If you're selling a...
Coach A vs Coach B
Let's say there's a business owner who wants to hire a business coach. We'll call the owner Joe - from Joe's Widgets on Main Street. Joe's been considering two coaches, Coach A and Coach B. Both Coach A and Coach B are good at what they do. They've been helping...
Baby It’s Cold Outside
Parts of the US, like Colorado, rang in the New Year with colder-than-usual temperatures. We're used to it here in Atlantic Canada, where it's not uncommon to get some chilly weather in January. When I say "chilly", we get some cold snaps that are around -30 Celsius...
How Krista got fast results from a small email list
Daily emails work. Here's a testimonial that I recently got from Krista Simurdak, who bought my Daily Email System and put it into action: ===== "I was about ready to stop emailing my market completely when I saw Marc's Daily Email System. I figured email was dead...
How to solidify the pillars of your business
I recently set my business goals for 2019, and I'm stretching again this year. (All good goals should force you to stretch, in my honest opinion). 2019 will be no different than 2018 in that I have a few important "pillars" to get clients and customers. If I focus on...
What I learned in 2018
I learned a lot in 2018, and I'm sharing some of those lessons in today's episode of "Natural Born Coaches". I'll be talking about what went right, and what I'd do differently (so you can avoid those pitfalls). You can listen to it here:...
If you’re sick of online summits, check this out
I've made no secret that I've lost that lovin' feeling for online summits. I'm not saying there aren't good ones out there, or that they can't work for coaches to grow their email lists and make some sales. But here's what I've been seeing with summits lately: - the...