by Marc Mawhinney | Nov 21, 2020 | Blog
When it comes to motivational quotes, Zig Ziglar was one of the best. A few of my favourite Zig quotes: “Money isn’t the most important thing in life, but it’s reasonably close to oxygen on the ‘gotta have it’ scale.””People often say...
by Marc Mawhinney | Nov 20, 2020 | Blog
The “Ascension Model” is considered gospel in the online world. You’re supposed to start with a cheap offer (just a few bucks), and then introduce other offers that increase in price until you reach the Holy Grail … $10,000? $20,000? $100,000??? Tom...
by Marc Mawhinney | Nov 19, 2020 | Blog
One of the big ideas that Tom Matzen and his partners teach is for coaches to screen their prospects instead of chasing them. Things go a lot smoother when you have a process in place to attract the right people and repel the wrong ones. This doesn’t mean you...
by Marc Mawhinney | Nov 18, 2020 | Blog
Tom Matzen told me something a few years back that made me think he might be crazy … Instead of doing traditional webinars, he and his team were hosting live, 3-hour “Master Classes”. I thought “Who has 3 hours to sit on a computer and watch...
by Marc Mawhinney | Nov 17, 2020 | Blog
A lot of coaches struggle with generating leads and enrolling good clients. There’s no shortage of webinars promising to give a solution to this … But the problem I’m hearing is those webinars are usually filled with fluff and filler, and people are...
