Back in the 90’s, comic book rivals Marvel and DC joined forces for awhile to create Amalgam Comics.
It was a series where they merged a bunch of their characters to create new ones, like:
– Dark Claw (an amalgamation of Batman and Wolverine)
– Super-Solider (Superman + Captain America)
– Skulk (Solomon Grundy + Hulk)
– Thanoseid (Darkseid + Thanos)
You get the idea …
The cool thing is you can combine niches in coaching too.
Sure, you won’t become a superhero with cape and claws, but you can get a lot of clients by getting super-defined with your niche.
These are off the top of my head, but for example:
– Instead of being a “negotiation coach” or a “coach for real estate agents”, how about a “negotiation coach for real estate agents”?
– Instead of being a “speaking coach” or a “coach for introverts”, how about a “speaking coach for introverts”?
(side note: many people fear public speaking more than death, and there are a ton of introverts out there as well …)
– Instead of being an “executive coach” or a “memory coach”, you could help executives improve their memory.
— Continuing on the fitness trend, instead of being a “relationship coach” or a “fitness coach”, how about being a “fitness coach for long distance couples” (coaching virtually to help couples separated by distance get more fit – may sound crazy, but I’m guessing that it would work)
The possibilities are endless …
If you need help getting clarity on who you’ll serve as a coach, it’s something that I cover in my 10 Clients In 90 Days group program.
We’re starting soon and there’s just one seat left (that’s not a marketing tactic, five out of the six seats have been paid for).
Hop in your Batmobile and race over here:
