A lot of coaches are getting too complicated with their offerings.
I wish I was exaggerating, but this isn’t far off the mark for some:
=====
“Well, I have a single session option for 30 minutes, and another one that’s an hour for the one call (they can book a second call for half that price). I also have a three-month package where they get one-hour calls with me three weeks of the month and another one where they get calls every single week. I have a six-month package with bi-weekly calls and access to my private client Facebook group, or they can go with my package of two monthly 45-minute calls (that one includes up to five emails for support every month). If they don’t need 45 minutes, there’s an option for quick 10-minute coaching calls that they can use in emergencies, but that’s a maximum of one call per month. But the good news is I have a one call per month option that also includes unlimited email support for a little extra. Now let me find my list of the prices for you…”
=====
If you need a spreadsheet to remember what you offer, you’ve got too much going on.
Try spitting out the above and you’ll lose the person before you can finish.
And chances are slim that they’d ever hire you to be their coach.
I like to keep my offerings simple – so simple that I have just a few of them, and I could fit them on a small yellow Sticky note.
Your offers don’t have to be too complicated. By keeping it simple, you increase your profits.
If you’d like to learn how I structure my coaching business, I go over it in the April issue of my Secret Coach Club newsletter.
I’m calling this month’s newsletter the “Get Unstuck” issue, and I’m going to help subscribers get past ten common issues (including offers) that they commonly get stuck on.
You can secure your copy here:
