by Marc Mawhinney | Nov 13, 2016 | Blog
There’s an episode from The Walking Dead (in season 6, I think) that shows the importance of having a good funnel. There’s a giant horde of zombies walking towards our heroes’ town, which has been fortified with a wall that isn’t meant to...
by Marc Mawhinney | Nov 12, 2016 | Blog
I used to hate the word “funnel”. After a few (bad) attempts at implementing one to get more coaching clients, I was tired of hearing the word. I was getting approached constantly by people wanting a lot of money to create a funnel for me. I stopped...
by Marc Mawhinney | Nov 11, 2016 | Blog
It’s November 11th, and I’m reflecting on the sacrifices that people make. Soldiers left their loved ones and many gave up their lives so others would have freedom. Those that were lucky enough to make it back home were forever changed, and had to live...
by Marc Mawhinney | Nov 10, 2016 | Blog
The cool thing about growing a coaching business is there’s not just one way to do it – you can structure it however you want. There’s more than one way to skin this cat. You can choose a model that fits your ideal schedule, your goals, and gives...
by Marc Mawhinney | Nov 9, 2016 | Blog
Too many coaches aren’t charging for what they’re doing. Or they’re not charging very much, at least. . This is a big problem in our industry at the moment. It’s simple: if you don’t charge for what you do, you have a hobby … not a...
by Marc Mawhinney | Nov 8, 2016 | Blog
Sometimes I get people haggling on my fees, and using the promise of future referrals to convince me. “Do this for me Marc, I know (insert important person’s name here), so I’ll throw you a lot of business over!” First of all, in the words of...
