by Marc Mawhinney | Aug 30, 2017 | Blog
It’s almost that special time of year again: hockey season. I’m a big Toronto Maple Leafs fan, but there haven’t been many good years for the Leafs since they last won Lord Stanley’s cup way back in ’67. I remember wearing a Leafs coat...
by Marc Mawhinney | Aug 29, 2017 | Blog
While I was being interviewed last night, I was asked by the podcast host to give my #1 piece of advice for aspiring coaches. That’s always a tough question to answer, because I think there’s lots of advice to give, but I told him this: Ready. Fire. Aim....
by Marc Mawhinney | Aug 28, 2017 | Blog
I’ve heard the name Nick Unsworth a lot over the last few years. He’s the guy behind the “Life on Fire” movement, and after hearing his name so often I finally invited him to be a guest on the podcast. Have a listen to the new interview with...
by Marc Mawhinney | Aug 27, 2017 | Blog
I’m reading an excellent book now called Confessions of an Advertising Man by David Ogilvy. (Ogilvy is rumoured to be the inspiration for Don Draper and the show Mad Men) It was written back in 1963, and although the book is aimed towards people in the...
by Marc Mawhinney | Aug 26, 2017 | Blog
It’s a common myth that coaches spend most of their time coaching. New ones think they’ll be spending 80% of their time coaching, and the remaining 20% of their time doing other stuff like finding clients, sending invoices, and filling out a bit of...
by Marc Mawhinney | Aug 25, 2017 | Blog
When it comes to the coaches who hire me, I track everything. I track how large their followings are … I track how often they’re posting to the platforms where their clients are … I track what kind of response and engagement they’re getting...
