by Marc Mawhinney | Apr 23, 2020 | Blog
Tobin Slaven and I were talking about online entrepreneurs who use the “Spray and Pray” approach. It’s especially common on LinkedIn, where many set goals to blast out (often automated) messages to a bunch of prospects every day, in the hopes that...
by Marc Mawhinney | Apr 22, 2020 | Blog
The online space is even noisier than usual. While you still have to compete with competitors’ business posts, you now also have to battle through a million posts and emails about COVID-19 (and endless debates on when economies should open up, who’s to...
by Marc Mawhinney | Apr 21, 2020 | Blog
Whenever I pop over and check my LinkedIn, I feel like I have to go get a shower. Why? Because I’m getting a bunch of messages in my inbox from people who just connected with me and immediately start pitching me with canned copy and pasted stuff. In some cases...
by Marc Mawhinney | Apr 20, 2020 | Blog
A new episode of Natural Born Coaches was just released, and my guest is Tobin Slaven. In this episode we talk about using dialogue to drive sales, and you’ll hear: Is it conversational outreach or conversational marketing?Coming from a list building background, why...
by Marc Mawhinney | Apr 19, 2020 | Blog
As I was preparing for the upcoming LinkedIn training with Tobin Slaven, I asked him to send over the presentation for me to preview it. Part of what Tobin will be going over is the five common mistakes that coaches make on LinkedIn, and at first I thought:...
by Marc Mawhinney | Apr 18, 2020 | Blog
LinkedIn can be a goldmine for coaches. But there are a lot of people who tell me that they just “don’t get” the platform. They’re lukewarm on it, haven’t seen any results, and are wondering if it’s worth the time spent. Although...
