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Email lists: does size matter?

Size doesn’t always matter when it comes to email lists. Gabe Arnold and I talked about this when I had him on my podcast last week, and he shared that some of the most profitable lists he knows of are actually quite small. Gabe said: “I have clients and I have...

What people are saying about Gabe Arnold

We’re just days away from Gabe Arnold’s free “B.E.S.T” training for coaches, and here’s what some people are saying about him: Shanna Brown says: “This gave me direction, courage and support to work the basics of marketing, lean...

The importance of systems

Call me Captain Obvious, but systems are important for coaches. I’ve said this before, but it’s worth repeating: If you tried to bake a cake that requires three ingredients, but you only include one or two of them, chances are it wouldn’t taste very good....

WTF does “B.E.S.T” stand for???

Next Thursday I’ll be with Gabe Arnold for the free training around his B.E.S.T marketing system, and you might be wondering what that acronym stands for … Spoiler alert, B.E.S.T is: (B)uild your list (E)ducate your audience (S)erve by selling (T)rain your...

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