Episode #519: Laura Petersen: Creating Copy That “Pops”!
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My most powerful email
I wrote an article for the most recent issue of The Six Figure Coach Magazine, where I talked about the most powerful email that I’ve ever sent. That email showed me that by being vulnerable, you can do a lot of business. Here’s the link to have a read:...Down the road
“Down the road” is a dangerous phrase: – “I’ll raise my fees ‘down the road'” – “I’ll start that group program ‘down the road'” – “I’ll launch that podcast ‘down the...Why I bought those blueberries
Here’s a lesson from, of all places, blueberries. There’s a brand of fruits and vegetables that sell in the grocery stores here called “Naturally Imperfect”. I had to buy blueberries this week, and I was drawn to this brand. Why? Because they...