by Marc Mawhinney | Sep 19, 2021 | Blog
A few weeks ago I took my son to see the movie “Free Guy” with Ryan Reynolds. It’s about a bank teller who discovers that he’s a background player, or NPC (non-player character) in a video game, and decides that he’s going to start doing...
by Marc Mawhinney | Sep 19, 2021 | Blog
When he was younger, I took my son to see the movie “The Nut Job 2: Nutty By Nature”. At the beginning of the movie, the main characters (who are squirrels) are living the high life. They’ve taken up residence in an abandoned nut factory, which is...
by Marc Mawhinney | Sep 18, 2021 | Blog
I’ve been getting better at building up walls to keep daily distractions away from me. I bought Robin Sharma’s book the other day, and he’s big on that too. He writes: “Fashion your entire professional life so as to work within a tight bubble...
by Marc Mawhinney | Sep 18, 2021 | Blog
In “The System Club Letters”, Ken McCarthy talks about how master marketers can learn from Jazz musicians. In Jazz, there are three rules for aspiring players: 1) Find your own voice2) Never play a tune the same way twice3) Know the basics inside and out...
by Marc Mawhinney | Sep 17, 2021 | Blog
Here’s a strange trend that I’ve seen online: I get a cold email pitch from a service provider I don’t know, which includes a long (10-20 minute) video claiming to show how they can help my business and often in a condescending tone about how much...