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HELPING COACHES GET MORE CLIENTS SINCE 2014!

Ray Kroc was 52 when he started McDonald’s

Think you're too old to make things happen? Ray Kroc didn't even start with McDonald's until he was 52. He failed over and over again for three decades before that. But when someone asked him about being an overnight success, he said: "I was an overnight success, all...

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The rom-com mistake that’s killing your coaching business

Matthew McConaughey was making about $15 million per movie. But he said no to future offers … Why? Because he was stuck playing the same dimwitted boyfriend role in every romantic comedy. Hollywood had him typecast, and he knew if he didn't change it, that's all he'd...

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Turn cold pitches into paying clients!

Most coaches treat cold emails like spam. Delete. Ignore. Block. I get it - nobody likes strangers flooding their inbox. But here's what I figured out: There's gold in those pitches. When someone cold pitches me, I have a system. It's gotten me new business with a...

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This saves me hundreds of hours every year

If you've been in the online space for any amount of time, you've been hit with an avalanche of cold emails and DMs. Sales pitches … Podcast requests … "Hey, let's grab a virtual coffee!" messages from complete strangers. For years, I was drowning in this. Then I...

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I’ll give it a try …

Weak words lead to weak results. When a client tells me they'll "give something a try", or they'll "see how it goes", I stop them dead in their tracks.  Because they're admitting defeat before they even start!  As Yoda said it: "Do or do not. There is no...

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“I know that 2026 will be a down year”

I had a conversation with someone recently who lost a big client back in December. His response? "I know 2026 is going to be a down year …" He said it twice. With certainty, like it was already decided. I stopped him and asked: "How do you know that?" Here's the...

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If you want to start a podcast, check this out!

If you're thinking about starting a podcast, check out the new show that my brother Matt recently launched! He's been in the podcast production world for over a decade, and with his new show "Podcast Permission Slip" he gives unfiltered, valuable advice about...

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