by Marc Mawhinney | Dec 23, 2021 | Blog
My son told me a funny story about Stephen Hawking: Hawking once threw a party just to prove that time travel isn’t possible. He ordered fancy food and drinks and waited, but nobody showed up to it. That could have been because he sent the invitations out after the...
by Marc Mawhinney | Dec 22, 2021 | Blog
I once did an interview with Ben Settle for my podcast, and we got into a discussion about “negative striplining”. According to Ben, that’s when you’re: “Being MORE negative than your prospect, lead, customer, or would-be client about which you are attempting to...
by Marc Mawhinney | Dec 21, 2021 | Blog
It’s the first day of winter here, and I hope you’re staying warm! Speaking of being warm, I don’t do “lukewarm” joint ventures. A “lukewarm” JV is one where you do a little bit of promotion for it (the odd email or social media...
by Marc Mawhinney | Dec 20, 2021 | Blog
One of the best ways to get your message out to the world is by being interviewed on podcasts. Although plenty of entrepreneurs grasped how valuable podcast interviews were years ago, it seems like everyone knows nowadays. In the past (circa 2014), I got maybe one...
by Marc Mawhinney | Dec 20, 2021 | Blog
Today’s new episode of Natural Born Coaches is about a very important topic for coaches: Content creation! In this episode you’ll hear: How I know that my content creation strategies will work to grow a coaching businessWhy content creation is so important if...