by Marc Mawhinney | Jan 9, 2018 | Blog
Last night I posted this in The Coaching Jungle Facebook group: ===== You could be the greatest coach in the world (the Michael Jordan/Babe Ruth/Wayne Gretzky of coaching) but if your client doesn’t want to change nothing will happen … ===== Let me expand on...
by Marc Mawhinney | Jan 8, 2018 | Blog
World Introvert Day just passed (it was on January 2nd), and I’ve discovered that a lot of coaches classify themselves as “introverts”. I did a poll in my Facebook group recently, and something like half the coaches that answered said they’re...
by Marc Mawhinney | Jan 7, 2018 | Blog
The late, great copywriter Gary Halbert once told a story that I’ve never forgotten. When he was teaching marketing classes, he would challenge his students by asking: “If you and I both owned a hamburger stand and we were in a contest to see who could...
by Marc Mawhinney | Jan 6, 2018 | Blog
I watched a video on YouTube recently that was all about people who celebrated too soon. Most of those falling victim to this were in the sporting world: Baseball players who celebrated a win even though they had just two outs and not three. Football players who did a...
by Marc Mawhinney | Jan 5, 2018 | Blog
Building a successful coaching business is a lot easier once you have a clearly defined niche to work in. But choosing that niche can be a difficult thing that trips a lot of coaches up. That’s why niching is a big part of my online program, Your First 5...
by Marc Mawhinney | Jan 4, 2018 | Blog
I’m currently reading The Way of The Wolf by Jordan Belfort, and he gives a great analogy for salespeople (but also valuable for coaches): You are a sifter, not an alchemist … When you’re selling your services, he says to imagine yourself as a gold...
