by Marc Mawhinney | Sep 29, 2019 | Blog
The last few days I’ve been talking about the importance of niching for coaches. When I’ve done this in the past, I’ve had some people reply with: “But what about __,? She doesn’t have any actual niche and she’s killing it!”...
by Marc Mawhinney | Sep 28, 2019 | Blog
Last year a guy went a little crazy on Facebook. I’d never heard of him before, but a few fellow coaches told me to check out his wall and see what he was doing. He was posting every single hour (sometimes several times an hour) with wild rants about fellow...
by Marc Mawhinney | Sep 24, 2019 | Blog
A few years back I had a month where I was in a sales slump. I couldn’t understand it, because for the months leading up to it I was rolling along for revenues and the wind was at my back … I was frustrated at the situation. but I stepped back to look at what I...
by Marc Mawhinney | Sep 23, 2019 | Blog
I’m not a big woo woo guy. To put it in Star Wars terms, I’m more like Han Solo than Luke Skywalker … Han (referring to The Force): “Hokey religions and ancient weapons are no match for a good blaster at your side, kid” While I’m not usually throwing...
by Marc Mawhinney | Sep 22, 2019 | Blog
The other day I was talking about getting coaching clients while you sleep, but I have to clear something up: I’m not one of these guys who thinks you can do 5 minutes of work and then get a flood of clients overnight every night. While “The Four-Hour...
by Marc Mawhinney | Sep 21, 2019 | Blog
Today is the International Day of Peace, and last year I ruffled a few feathers on this date. I sent out an email with the subject line “Why The International Day of Peace Is A Scam”, which made what I think is a valid point. However, some “make...