by Marc Mawhinney | Dec 25, 2023 | Blog
Happy holidays! Here are a few things going on in my world this Christmas week: I had Laura Roeder on the Natural Born Coaches podcast today to talk about why 1:1 coaching gets a bad rap. Laura is the founder of MeetEdgar and Paperbell, and co-founded B-School with...
by Marc Mawhinney | Dec 24, 2023 | Blog
My response to the question “Are coaches lazy?” Nope. While laziness is something that hits 99% of people at times (and for some more than others), I don’t think the majority of coaches are struggling because they’re lazy. My belief is they don’t know what they should...
by Marc Mawhinney | Dec 23, 2023 | Blog
It can be confusing building a coaching business. You’re being hit with advice from every which direction – saying you need a complicated funnel with upsells, down-sells, cross-sells, diagonal-sells and enough “off-ramps” to make your head...
by Marc Mawhinney | Dec 22, 2023 | Blog
Yesterday I was complaining about “boring” webinars. I was talking about the ones using the same old slide decks, telling rags-to-riches stories, and stuffing them with 99% fluff and filler. I’m taking a different approach with the workshop I’m...
by Marc Mawhinney | Dec 21, 2023 | Blog
I’ve lost track of how many webinars I’ve watched since I started in the online space almost 10 years ago. It might not be at 1000, but it’s well over a couple of hundred of them by now! And while I’m not in the “webinars are dead”...
by Marc Mawhinney | Dec 20, 2023 | Blog
I have a question that I like to ask the coaches that I chat with: “What’s your magic number?” “Magic Number” is their ideal monthly revenue from their coaching business. There’s no wrong answer here … That’s the great thing about entrepreneurship, it’s your business...
