When most businesses want more customers, they pay Zuck a few thousand bucks. Then a few thousand more. Then they try to convince complete strangers to trust them fast enough to buy something.

It works, sometimes. But it’s an expensive way to build trust from zero.

I’ve been chewing on the opposite approach: skip the cold traffic and borrow trust that’s already there.

I’ve spent 12+ years building relationships with coaches. They read my emails, they hang out in my community, and plenty of them have bought from me. That’s not something you can buy from Facebook.

So here’s the idea. I’m thinking about auctioning off a 12-month Super JV Partnership. One person becomes my endorsed partner for a year. I introduce them to my audience, put their stuff in front of my people, and we run promotions together. The winner also gets to run their own 24 Hour Fun Auction inside The Coaching Jungle, so they can start making sales right away.

The difference is that your offer isn’t “here’s an ad from some guy you’ve never heard of.” It’s “Marc knows these people and thinks you should take a look.”

My normal Super Partner package is $29,997 for the year. I’m thinking of starting the bidding at $1.

This is for anyone with a product, service, or program that helps coaches. You don’t have to be a coach yourself. I’m protective of my list, so I’d have to approve the fit.

Would you bid at least $1? Email me at marc@naturalborncoaches.com and tell me.