The other day Tom Krol posted the following:
“Top 3 Activities of a Coaching Business:
- Helping people (marketing)
- Collecting revenue (sales)
- Client results (fulfillment)”
Tom’s doing a live webinar for my community next Wednesday which will cover all of these things, but in my opinion it’s #2 (sales, or getting clients) that’s the most important thing for coaches.
Because without clients, you won’t have an opportunity to get them results!
If I had to bet on who would do better: an amazing coach who is a poor marketer – or an average coach who’s an amazing marketer, my money would be on the 2nd one …
In a perfect world my choice would be the amazing coach, but if they can’t get clients then they won’t be able to show what they can do for people.
So if you’d like to get more coaching clients, check out the webinar that Tom and I are doing on Wednesday, May 31st at 10 AM EST (and if you can’t make it live, register so you’ll get the replay sent to you):
