I recently saw one of the most cringeworthy videos ever.
No, it didn’t involve anything grotesque, but as a man it was still hard to watch.
It was a clip from the TV game show Let’s Make A Deal, where the host Wayne Brady welcomes a man and woman onto the stage.
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Wayne Brady: How long have you guys been together?
Man: About six months.
Wayne Brady: That’s it? Oh it’s newish …
Woman (interrupting): We’re friends. but he wants it …
Man (interrupting her): Can we talk about this not in front of everyone Jessie?
Woman: I’m single guys, I’m single!
Man: It’s complicated …
Woman: I’m single guys, I’m single!
Man: What?
Woman: Oh no, no, we’re really good friends.
(Audience hoots and hollers while the guy is dying inside)
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Welcome to the “friend-zone”, buddy.
The friend-zone doesn’t just apply to the world of male/female relationships. It’s also alive and well in the business world too.
If you don’t want to end up in the “business friend-zone” you’ll listen to the brand new solo podcast that I just released today: