When you’re building a business online, it’s easy to get sucked into focusing too heavily on your stuff and forgetting the big picture.
Working on your lead magnets, logo, website, your funnel, your offer, etc …
But you forget to think enough about the people you want to help!
I’m not judging, I’ve been there too.
It’s like the “fog of war” – you’re on the battlefield, and there’s a lot going on around you which makes it hard to focus.
I encourage you to think about what your client wants, and what will get them the best results.
As Bob Burg (co-author of “The Go-Giver”) once told me:
“Money is an echo of value”
So when you give enough value to your people, it’ll be reflected in your bank account.
To learn how to do this, check out the webinar that Giana Cambria is doing this Thursday,
Get the details and register for it here!
