I enjoy reading journal collections from famous and interesting people, to get a glimpse at the ideas bouncing around in their heads.

One that I enjoyed is “Journals” by Kurt Cobain.

I was never a big fan of grunge music and you won’t find me wearing Nivana shirts or anything like that … but I bought the book because it’s an interesting look inside Cobain’s head (it features actual scans of his journal pages, not typed-out but in his handwriting and including doodles and sketches).

Believe it or not, this Canadian, non-grunge fan coach pulled lots of golden nuggets out of the musings of a deceased grunge god.

For example, in one of his entries he recommended that musicians not listen to much music, because then they’ll subconsciously mimic those artists.

The same could be said for coaches – don’t spend 24/7 consuming content from influencers, because it’ll seep into your own content creation and you’ll start to sound like them without realizing it.

You want to have your own unique style for your content, and that goes for your offerings as well.

It’s easy to fall into a box when creating offerings for the marketplace. You think, “Well, every one else is doing it that way, so I guess I have to as well”

If you want to think differently and do a 180 degree for your business, I’m about to launch a new group coaching program where you can be yourself and still get lots of coaching clients coming in.

I’lll be sharing the details next week … stay tuned!