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How to get business if you’re a young whippersnapper

by | Aug 11, 2016 | Blog

I just partnered with a young guy (22 years old) to help roll out a new digital strategy for my coaching business.

I didn’t hesitate at all because of his age, I hired him because he’s great at what he does and I know that he gets results.

(He’s already worked with some huge players in the online space, including Grant Cardone)

Age is just a number, and too many people label others because of it.

I remember back when I got started in real estate, being a very young-looking 21 year old, and having to always fight the “youth objection”

I understood where they were coming from. Homeowners and home buyers were hesitant to work with someone young and unproven, so I had to flip it around and turn my youth into an advantage. Here’s how I did it back then:
– “I’m young, but it means that I’m hungry and eager to make a name for myself – I’ll work my butt off for you!”

– “I’m young, so I’m not off to Florida to vacation for two months every winter. I’ll be here working for you”

– “I want to be #1. And to do that, I’m going to have to get results for people like you”

Etc etc etc …
After some time, my age actually became an advantage, not a disadvantage. Once people knew that I was in it for the long haul, and that I wasn’t out partying and drinking my face off every weekend, they hired me.

Flash-forward and I was in my 30’s when I got into coaching, with a few grey hairs. Gone was the “youth objection” (I would LOVE to get that nowadays!)

It’s funny how life goes – when I was 21, I thought 30 was old. When I was 30, I thought 50 was old. Now that I’m 38, my definition of “old” has continued to rise.

When I’m 80, I’ll be thinking that I’m a lot younger than those 100 year olds.

Don’t get hung up on your age, whether you’re closer to 21 or to 100. Age is just a number, and at the end of the day your clients care most about RESULTS.

We tend to overcomplicate things when it comes to coaching, but that’s what it’s all about … getting the client from Point A to Point B.

Results.

I’m looking forward to getting rolling with the youngster that I just hired, even if I don’t understand the music that all of those crazy kids listen to nowadays …

If you want to chat about working with a “youngish” 38 year old to build your coaching business, go here ->

www.NaturalBornCoaches.com/grow

I’m off to chase some pesky kids off my lawn …

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