by Marc Mawhinney | Mar 25, 2018 | Blog
A lot of coaches are getting too complicated with their offerings. I wish I was exaggerating, but this isn’t far off the mark for some: ===== “Well, I have a single session option for 30 minutes, and another one that’s an hour for the one call (they can book a...
by Marc Mawhinney | Mar 24, 2018 | Blog
It’s not a bad business strategy to publicly disagree with the top dogs in your industry. In today’s social media landscape, a lot of the people sound the same. Or they at least sound similar, perhaps with their own slight spin, but with the same general...
by Marc Mawhinney | Mar 23, 2018 | Blog
One of the most famous lines in movie history comes from Don Corleone (played by Marlon Brando) in The Godfather: “I’m gonna make him an offer he can’t refuse” I read somewhere that’s the second-most famous movie line of all-time …...
by Marc Mawhinney | Mar 22, 2018 | Blog
The late, great copywriter Gary Halbert once told a story that I’ve never forgotten. When he was teaching marketing classes, he would challenge his students by asking: “If you and I both owned a hamburger stand and we were in a contest to see who could sell the most...
by Marc Mawhinney | Mar 21, 2018 | Blog
If you’re doing business online, you’re going to need a thick skin. If you want to develop the hide of a rhino, listen to today’s new solo podcast: www.TheMarcShow.com/episode-19/