You can’t build a successful coaching business by only cutting expenses.
Sure, you can “trim the fat” and cut a few dollars here and there by going with cheaper programs/tools or eliminating some all together.
And you can save a few bucks a day on the Starbucks coffee that you enjoy, or slow down with your habit of buying books.
You might even skip that night out on the town with friends and pocket that money.
While keeping overhead low is a good idea (especially in the early days), it’s not going to move the needle much.
Most coaches don’t have an expense problem – they have a revenue problem.
Instead of focusing on saving a few hundred a month on expenses, they’d be better off concentrating on bringing in a few extra thousand a month from new clients and customers (and then build that up).
If they set their fees where they should be, just one or two extra clients a month will make a much bigger difference in the bank account than a few bucks from expense savings.
If you’d like my guidance and accountability to get more clients coming in, we can work together in my 4 week “Coach Sprint” program that starts soon
A few spots remain, so put your expense-cutting scissors away and grab yours here: