Episode #715: Heather Thorkelson: Incurable Entrepreneurs and the Art of Following Through!

by | May 31, 2021 | Podcasts

Heather Thorkelson supports both digital and brick-and-mortar businesses who want to be both profitable and sustainable without selling their soul or doing things that feel sleazy. She also works with folks who have spent most of their career in the corporate world and are more than ready to leverage their amazing skill set to do something different.

Heather loves a good reinvention. She went through her own in 2010 and has never looked back. She’s been running a successful international coaching and consulting business since 2011 via the magic of the internet. She also owns a polar expedition company – and being at the helm involves lots of capital, the hiring of entire ships, staffing, remote management, and strategic decisions in a market that can sometimes throw you a massive curveball (hello covid!). Plus, Heather then went ahead and co-founded a polar ship management company with partners in Norway!

In this episode you’ll learn:

  • Why Heather chose entrepreneurship over the matrix of the corporate world, and what she means when she says that she has “No Plan B”
  • The struggles of following through that she experienced and how she learned to push through the tough middle in order to thrive
  • Simple tools that she uses inside and outside her own coaching business
  • Who the “incurable entrepreneur” is, and how that person can pursue opportunities that fill a unique niche


“I think that follow through is something where you really have to understand yourself and your own personal motivation around things.”

“Because we live in a world with so many distractions, it is important to have certain tools that remove that distraction entirely.”

“It’s about mindset. It is about overcoming the things that hold you back from doing the things that are meaningful to you in your life.”

“Who am I and what do I actually want to do? I didn’t know who I was outside of this role I’d been playing for the past seven years in corporate.”

“At some point it is so important that you start to figure out and pay attention to what your own flavor is, because if all coaches are equal, how is someone going to know to pick you?”


Heather’s Website, Instagram & LinkedIn

Her Book, No Plan B

Twin Tracks Expeditions & Polar Pioneer Management

The Freedom App

Coffeezilla (on YouTube)

Viral LinkedIn Post (So I had a heart attack…)

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