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Ed Normand is the President of “How To Fascinate”, and his wife Sally Hogshead is the CEO of the company and the author of the book “How The World Sees You”. They use research to help people discover their personality’s highest value, and share how coaches can use their system to help their business. They also give listeners of the show a promo code to take their test for free!
SOME POINTS FROM THE INTERVIEW
– Don’t try to be someone that you aren’t. Rather, discover your strengths and base your activities around them.
– The average attention span of humans has been reduced to just 9 seconds – so it helps to know your strengths and to use them!
– We talk about the best way to hire your team (hint: don’t hire based only on who you like!)
– Ed and Sally’s research has discovered 48 archetypes that people can fall into.
– Head over to Ed and Sally’s website, (http://www.HowToFascinate.com/You) to get free access to take their test (Promo code: naturalborncoaches)!
INTERVIEW LINKS
