Getting coaching clients while you sleep?
I sometimes talk about getting coaching clients while you sleep, but I have to clear something up: I'm not one of these guys who thinks you can do 5 minutes of work and then get a flood of clients overnight every night. While "The Four-Hour Workweek" has some great...
Re: coaches charging by the hour
In my opinion, coaches shouldn't structure their businesses to charge by the hour. If you're trying to cobble together a bunch of single sessions at x dollars/hour, you'll either have a tough time filling them, or be burned out (or both). Or you'll get a potential...
I hope you keep this beside your bed too
Here's some feedback I got from Pam, one of my Secret Coach Club subscribers in the UK (who's been with me since the very first issue way back in March 2017): ===== "I keep my SCC newsletters beside my bed, so that I see them last thing at night and first thing in the...
Interview with Jeremy Slate: Getting Booked on Podcasts!
I'm a big believer in the power of being interviewed on podcasts, so I invited an expert on my show today to talk about that. Jeremy Slate is the founder of the "Create Your Own Life" podcast and he specializes in using podcasting and new media to create trust and...
What the “I’ll just Google it” crowd doesn’t understand
“Why would anyone buy an online program if they can find that information for free on Google???” Sure, people can Google anything and get two billion results in half a second. That doesn’t mean that they shouldn't pay for good, curated information that saves them time...
Finding a lock first
I was thumbing through Seth Godin's book "This is Marketing", and came across a gem for coaches who are struggling with the question of what to offer: ===== "It doesn't make any sense to make a key and then run around looking for a lock to open. The only productive...
Get out of your sandbox!
Are you working with clients from outside your local area? A lot of coaches do 100% of their business locally, and if it works for them and they’re happy, then that’s great. But I encourage you to look outside your town or city (your sandbox), because it’s a big world...
Secret Coach Club October 2021: How To Fix Scary Problems In Your Coaching Business!
The last few years, I've gone with a "scary" theme for the October issue of my Secret Coach Club hard copy newsletter. Last year I tackled a scary issue for coaches: price increases … And in this October's issue I'm covering a number of other scary topics that coaches...
Your hybrid group coaching program (here’s how to make it happen)
By the end of this month, you could have: A hybrid group coaching program designed just right for your goalsA curriculum created that you’re proud of and that gets your clients amazing resultsAn easy-yes offer that you can deliver with ease - even at scale And here’s...
A ton of cool bonuses from Rob Goyette!
You've probably seen a lot of talk around Coachland this past week about Christian Mickelsen's "Free Sessions That Sell" program. Big names like Christian ask their peers and partners to tell everyone about their program at the same time to generate buzz. And the...

