The strangest niche?
I once heard of a coach who had an interesting niche. Apparently she was a former exotic dancer who became a multi six-figure coach by teaching other exotic dancers how to earn more money. And she called it "Strip and Grow Rich" (I'm not sure what Napoleon Hill would...
About “niche hesitation”
My thoughts on why so many coaches are hesitant to niche down: 1) Coaches like to help people, and they want to help everyone out there. 2) They fear that by narrowing their focus they’re leaving potential business on the table and losing money … The opposite is true...
The benefits of committing to a coaching niche
A fellow coach once told me about the interesting things happen once you commit to coaching in a specific niche: You show up as an authority … Your passion project becomes a lucrative, cash-flowing business … You know exactly what to say so that your content attracts...
This twists coaches up like pretzels!
If I had a dollar for every time someone asked; “What should my coaching niche be?”, I’d be sipping cool drinks on my private island somewhere down south. The whole “niching” thing has so many coaches twisted up like pretzels and unable to move forward until they...
The Nail Your Niche Challenge!
If you're looking for clarity around your coaching niche, Sarah Short is running a challenge next week to help with that. The Nail Your Niche Challenge runs from Monday, March 24th to Thursday, March 27th, and here's what will be covered: Day #1: What is a...
The three questions for coaches to answer
Coaches need to answer three questions if they want to be successful: -Who do I help? -How do I help them? -Where do I find them? Answer these three questions and you're golden, but most coaches can't do that (they might be able to answer one or two of them, but...
If you’re a coach who wants more clients, check this out
I hate seeing coaches struggle. Especially when they don't have to … Earlier this week I celebrated the 11 year anniversary of helping coaches grow their businesses. That's over 4000 days, and I've learned a lot of lessons in that time. I share them in my new Natural...
A strong foundation for your coaching business
Building your house on sand isn't a good idea. And the same goes for a coaching business! Without a strong foundation, the chances of long-term success are limited. Earlier this week I celebrated the 11 year anniversary for my coaching business, and I share everything...
My big pet peeve as a podcast host
As a podcast host, I have a pet peeve: When a guest doesn't share our interview! I don't expect them to spend 24/7 promoting the episode, or to shout it from the rooftops every day, but it takes just a few clicks to let their followers know about their appearance. If...
Hollywood is killing your chances of success
If you watch a lot of movies, or series, it could be hampering your chances of success. Don't get me wrong - I enjoy watching (some of) them. But there's a big issue with Hollywood's narrative, especially if you're an entrepreneur: They love to portray all business...