Behind the scenes of a (barely) 5-figure sale
If you hear anyone tell you that you need a big fat ad spend to sell your programs, think again. Back in late June I turned the big 3-9, and decided to do a birthday sale on one of my programs for that week. I put my Facebook groups program (Group Gold) on sale, for...
Judging books by their covers
Last week, someone I don't know sent me a book that he wrote. After glancing at the cover, looking at the pictures inside, and checking the person out online I wasn't too impressed. Most of what the guy has out there is him posing next to jets, with beautiful women...
The coaching roller coaster
Last weekend we went camping with the kids, and their favourite part of the trip was a visit to the amusement park and our time spent on a roller coaster there. That got me thinking: Business is a lot like a roller coaster. Especially the coaching business! I'm not...
A trick for improving your discovery call results
Back when I started my coaching business, my conversion ratio for discovery calls was pretty bad. It was down around 10%, which wasn't going to break any records and was incredibly frustrating given the amount of time that I was spending on these calls. Over time, I...
New interviews for your listening pleasure (or displeasure)
If you're looking for something for your earbuds today, I've got a few new podcasts for you: -> I had Mike Pisciotta on my show today. Mike rebounded from a stint in prison to build up a coaching business helping Internet Marketers. He's a straight shooter, and he...
Greed
You're not greedy for wanting to charge more for your coaching. If you're struggling with this, here's some inspiration from the lawyer Gerry Spence. Spence is famous for winning some huge cases and never losing a criminal one (he had an unbeaten streak in the...
The worst app in the world
I know a guy who owns the worst app ever created. It tells him whenever someone unfriends him on Facebook. When a person chooses to leave his world, he gets notified. He says that he has it because it's "interesting" to know who drops him, but you can tell it really...
Interview on Uncomfortable Conversations With Gregory
When I was booked to be a guest on Gregory Diehl's Uncomfortable Conversations With Gregory, I wasn't sure what to expect (given the title). We had a loose discussion about life coaching and touched on some controversial topics (if you're a Tony Robbins fan you may...
Interview on Men’s Journey Today
I was just interviewed on the Men's Journey Today podcast with Calin, and I had fun talking about how to grow your coaching business without paid advertising. Here's the link to have a listen!...
Got heat?
How hot are you right now? I don't mean "hot" on the attractiveness scale, or your temperature. The heat that I'm talking about is something different. It's something that once obtained, pulls people towards you who eagerly open their wallets to buy from you. You...