The Christmas that Santa and Spider-Man disappointed me
Back when I was a wee lad (about five years old and three apples high), I asked Santa for a pretty cool Christmas gift. At least I thought it was cool - and totally do-able. Being a fan of the old Spider-Man cartoon, I decided that I wanted suction cups that would let...
How to out-earn The Monopoly Man
I once saw a funny meme that read: "Being famous on Facebook is like being rich in Monopoly - it's not real, so calm down" I get the point behind it: You can't buy groceries with your Facebook "likes". You can't make your car payment or pay your mortgage with them...
Keepin’ it real
My email marketing program has standard wording for when I first start writing an email to my list: ===== Hi Thanks for being a loyal email subscriber. We appreciate hearing from you. Let us know if you ever have any questions. ===== Could you get any more impersonal...
Here’s the magic number needed to “tip the scales”
There's a magic number that applies to politics, but can also apply to personal development: In his book "Campaign Confessions: Tales from the War Rooms of Politics", veteran Canadian political campaign manager John Laschinger writes about the importance of 60% in...
(Podcast) The Power of Pivoting During Challenging Times w/ Mark Black
Over almost 700 episodes of Natural Born Coaches, I've had just a handful of guests who live in my neck of the woods (Atlantic Canada) … but today is one of those rare exceptions. Mark Black stopped by the show with a timely message: how to pivot (and prosper) during...
Burt Wonderstone and the value of planning
It takes some time to build a successful coaching business. You can't expect to do one week of emails, or a few Facebook lives, or release a couple podcast interviews and then suddenly be swamped with clients and swimming in a vault of gold coins like Scrooge McDuck....
Today’s actions, tomorrow’s successes
Whenever I get a new coaching client, I ask that person how they heard about me. They often answer with "I've been following your stuff for a few years". That means that the actions I was taking back then led to me getting a client today, even if I didn't see those...
The time Stephen Hawking threw a party and nobody came
My son told me a funny story about Stephen Hawking: Hawking once threw a party just to prove that time travel isn't possible. He ordered fancy food and drinks and waited, but nobody showed up to it. That could have been because he sent the invitations out after the...
To sell or not to sell, that is the question …
Earlier this year, when the world first went into lockdown, a coach shared a sad story with me … This coach was promoting a joint venture partner, and she received the following from someone who read one of her emails: === "I found his marketing to feel awful given...
Evolve … or die!!!
A quote from Marcus Lemonis of "The Profit": “If you don’t evolve, you will die" A few years back I decided to mix things up with my business, and start doing more joint ventures with partners who had something that aligned with my audience's needs. These wouldn't be...