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HELPING COACHES GET MORE CLIENTS SINCE 2014!

Oxygen, bathing, and prospects

When it comes to motivational quotes, Zig Ziglar was one of the best. A few of my favourite Zig quotes: “Money isn't the most important thing in life, but it's reasonably close to oxygen on the 'gotta have it' scale.”"People often say that motivation doesn't last....

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Contrarian thinking about the Ascension Model

The "Ascension Model" is considered gospel in the online world. You're supposed to start with a cheap offer (just a few bucks), and then introduce other offers that increase in price until you reach the Holy Grail … $10,000? $20,000? $100,000??? Tom Matzen takes a...

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Screen and qualify vs pursue and pitch

One of the big ideas that Tom Matzen and his partners teach is for coaches to screen their prospects instead of chasing them. Things go a lot smoother when you have a process in place to attract the right people and repel the wrong ones. This doesn't mean you have to...

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At first I thought Tom was crazy

Tom Matzen told me something a few years back that made me think he might be crazy … Instead of doing traditional webinars, he and his team were hosting live, 3-hour "Master Classes". I thought "Who has 3 hours to sit on a computer and watch something from a...

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(Podcast) Webinars suck

A new episode of Natural Born Coaches just popped out of the oven, and it's going to be a controversial one. (With a title like "Webinars Suck", how could it not be???) My guest is Tom Matzen, someone who helps entrepreneurs build 7-figure authority businesses . Tom...

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How plastic chickens can help coaches

A common gripe from coaches: "I keep giving and giving and I get nothing back!" Steve Chandler has a reply for this … He uses the example of giving everyone in your neighbourhood a plastic chicken! That sounds strange, but there's a point to the story and he can tell...

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Curiosity might kill the cat, but it’ll feed the coach

When I interviewed Steve Chandler on my podcast yesterday, he used an interesting phrase: He recommended that coaches be "curious detectives" If there ever was a super power for coaches, it's the ability to be sincerely curious. Ask probing questions, and then...

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