Do you have to be wacky or zany to get business nowadays?
The online space is even noisier than usual. While you still have to compete with competitors' business posts, you now also have to battle through a million posts and emails about COVID-19 (and endless debates on when economies should open up, who's to blame for it,...
The right way vs the wrong way to use LinkedIn
Whenever I pop over and check my LinkedIn, I feel like I have to go get a shower. Why? Because I'm getting a bunch of messages in my inbox from people who just connected with me and immediately start pitching me with canned copy and pasted stuff. In some cases they...
How dialogue drives sales
A new episode of Natural Born Coaches was just released, and my guest is Tobin Slaven. In this episode we talk about using dialogue to drive sales, and you’ll hear: Is it conversational outreach or conversational marketing?Coming from a list building background, why...
LinkedIn mistakes I didn’t realize I was making
As I was preparing for the upcoming LinkedIn training with Tobin Slaven, I asked him to send over the presentation for me to preview it. Part of what Tobin will be going over is the five common mistakes that coaches make on LinkedIn, and at first I thought: "Well I'm...
Not getting the results you want from LinkedIn? Check this out …
LinkedIn can be a goldmine for coaches. But there are a lot of people who tell me that they just "don't get" the platform. They're lukewarm on it, haven't seen any results, and are wondering if it's worth the time spent. Although I've done a lot of trainings with...
Share your opinions, but remember this
I've noticed that during this COVID-19/Coronavirus thing that a lot of content being released from entrepreneurs is being filtered through that lens. In my world (coaching), it doesn't matter what niche a coach serves - they're probably going to be talking about it....
Everyone has a plan until …
Lately I've been reading a lot about Mike Tyson, including his autobiography "Undisputed Truth" and "Iron Ambition", his tribute to his legendary trainer Cus D'Amato. Tyson's rise, fall, and eventual comeback give a lot of lessons for entrepreneurs, but I'll share my...
See you today?
Karl Bryan has done a number of trainings for my community over the years, and we'll be doing another one later today. Karl is the Chairman of LPW Coaches, who now have over 500 business coaches in 23 countries so he's got a lot to teach about getting more coaching...
Never work with a pain-in-the-butt client ever again
I have a very important rule when it comes to my coaching business: I don’t work with pain-in-the-butt clients. (I have a “No A-hole/No b____” policy that’s served me well) Life’s too short to work with difficult people, and since I started enforcing it, business has...
Getting coaching clients during turbulent times
A new episode of Natural Born Coaches just went live, and my guest is Karl Bryan. In this episode, you'll hear: Why now isn’t the time to hold backHow as a coach you want to be solving a series of problemsTips for adjusting and utilizing your systems during turbulent...