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You've probably seen a lot of talk around Coachland this past week about Christian Mickelsen's "Free Sessions That Sell" program. Big names like Christian ask their peers and partners to tell everyone about their program at the same time to generate buzz. And the...

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How to design a hybrid group coaching program in just 1 day

What if you could serve 10, 20, even 100 coaching clients in the same amount of time it takes you to serve two or three right now? And still get them the same great results, even if your coaching is super custom? Sound too good to be true? Hang tight. I’m about to...

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How to become a free guy (or gal)

A few weeks ago I took my son to see the movie "Free Guy" with Ryan Reynolds. It's about a bank teller who discovers that he's a background player, or NPC (non-player character) in a video game, and decides that he's going to start doing whatever he wants and become a...

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What to do when your nut factory explodes

When he was younger, I took my son to see the movie "The Nut Job 2: Nutty By Nature". At the beginning of the movie, the main characters (who are squirrels) are living the high life. They've taken up residence in an abandoned nut factory, which is heaven on Earth for...

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Battleproofing your focus

I've been getting better at building up walls to keep daily distractions away from me. I bought Robin Sharma's book the other day, and he's big on that too. He writes: "Fashion your entire professional life so as to work within a tight bubble of extreme focus, with a...

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3 rules for aspiring jazz players (and coaches)

In "The System Club Letters", Ken McCarthy talks about how master marketers can learn from Jazz musicians. In Jazz, there are three rules for aspiring players: 1) Find your own voice2) Never play a tune the same way twice3) Know the basics inside and out It's ok to...

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A strange trend in the online space

Here's a strange trend that I've seen online: I get a cold email pitch from a service provider I don't know, which includes a long (10-20 minute) video claiming to show how they can help my business and often in a condescending tone about how much money is being left...

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