How to keep your business’ car from going off the road
I once read a book where the author told a scary story. His name is Sean Webb (he was a guest on my podcast a few years back), and when he was a teenager he was involved in a car accident late one night on a dark and unfamiliar road in Indiana. One minute he was...
Like jumping on a moving train
When you start creating content, it can be a little stressful. During a recent group coaching call, I told my clients that it's like in the movies when a person is running next to a train in motion, and trying to jump into the train car to escape whoever he's running...
Simple sells!
I was once out of town at a popular sports bar that's known for having great wings. When we got our menus, there must have been hundreds of choices for wing sauce. The menu was thicker than The Bible! My friends took a long time combing through the pages and pages of...
Ideas in the shower
I have a weird habit whenever I get a shower: I keep a notepad and a pen by the sink. Why? Because I get some of my best ideas for content while I'm in the shower, and I want to get them down on paper before they float away and are gone forever. Before I started this...
My opinion about unsubscribes
Unsubscribes used to, in the words of Peter Griffin, really "grind my gears". Now I don't care. Of course I want people to like me, but I've been around long enough to know that it's not a realistic goal. I think back to an email that I saw from Ryan Lee about...
What happens when coaches go “off the grid”
I once spoke with a coach who told me a story that has stuck with me ever since: This coach had her best year ever in business … She smashed her previous revenue records, and she was a very happy camper. So she decided to reward herself with a trip to somewhere warm...
Burger King and the advantage of being different
It pays to be different in business. Take Burger King, for example. The company is no stranger to thinking outside the box. That includes trolling its biggest competitor … One of my favourite stories is when they asked McDonald's for a "burger wars ceasefire", and...
(Podcast) Passive income for coaches with Chris Miles!
For the final episode of the podcast for 2021, I had my friend Chris MIles (Money Ripples) back to chat about coaches building passive income. In this episode you’ll hear: How Chris became financially free after realizing that the real power is in alternative...
Once you know how to do the trick, it’s easy
When I was a kid I was interested in magic. Some of tricks that I saw really blew my mind … There's one that comes to mind, which involved water being poured into a styrofoam cup and then disappearing. I had no idea how it was done, and I thought it was actually...
The *only* playbook for content creation that you’ll ever need
For the first Secret Coach Club issue of 2022, I decided to focus on a topic that gives the most bang-for-the-buck for coaches: Consistent content creation! In this special over-sized issue, you'll get a playbook where you'll learn: Why content creation is so...
