Choosing your coaching niche
If I had a dollar for every time someone asked; "What should my coaching niche be?", I'd be sipping cool drinks on a private beach somewhere down south. The whole "niching" thing has so many coaches twisted up like pretzels and unable to move forward until they answer...
Opening your mind
I once read an interesting book called "How To Change Your Mind". It's all about psychedelic drugs like LSD and the effect that they have on the human brain, and author Michael Pollan tells the story of one LSD researcher who in the 1980's hatched a plan to help...
How to eliminate neediness
If there's one thing that will kill your coaching business, it's neediness. it's like Kryptonite to Superman, or cutting Samson's hair. As a past guest on my podcast, Rich Litvin, likes to say: "Needy is creepy" A lot of coaches remind me of Jim Carrey’s character...
The “Best of” issue of Secret Coach Club ships out soon!
I've been releasing my Secret Coach Club hard copy newsletter since March 2017, for 63 monthly issues to be exact … One of the main objections I get from coaches who are thinking of joining is they're worried that they missed "all of the good stuff" that was released...
(Podcast) A Simple Exercise to Nail Down Your Coaching Niche!
Since so many coaches struggle with choosing a niche, I just released a new episode of Natural Born Coaches to help with that. In it I share an exercise that I use with clients that you can do as well, and it practically guarantees you'll nail down your niche once you...
Is Secret Coach Club for my niche?
A question that popped up from a coach thinking of joining my Secret Coach Club: "I work with corporate, so will this be applicable to my niche? " The answer is "yes". My methods can be applied across a broad range of coaching niches. Life coaches, health coaches,...
My weird trick for naming anything
One of my past clients was having trouble choosing a name for her coaching business. She wanted something that stood out, that got people's attention, and gave her butterflies in her stomach when she looked at it. I'm not knocking any of that … naming things like your...
A good way to get something done
A story about a past client and how he finally finished something he was dragging his heels on: He's a coach who was procrastinating for weeks on launching something, with no forward momentum being made on it. We decided that if he didn't get it done by our next...
My “Million Dollar Briefcase” mental trick to make yourself more consistent!
In my opinion, "consistency" is an underrated superpower. If you can do the things you need to do on a daily basis, success is almost guaranteed. I've often been asked how I've been able to be so consistent … How have I been able to release almost 800 podcast episodes...
Why I publish an old-fashioned, print newsletter
When I first launched Secret Coach Club back in 2017, some people thought I was crazy … Some probably still do! You see, Secret Coach Club is a hard copy, ink and paper newsletter. Yes, in this age of digital speed, when you can download 100's of PDFs to your computer...