Your online course will never be perfect
I grew up as a big Toronto Blue Jays fan. Some of the most heartbreaking times of my childhood came when watching Jays ace pitcher Dave Stieb miss out on a no-hitter or a perfect game in the final inning on three separate occasions in the late 1980’s. It would have...
Taking the guesswork out of pricing your online course!
Some things are easier to price than others. If you're selling your smartphone or laptop you have plenty of comparisons to use. Pricing a car? Check the Blue Book and you're off to the races. But online programs can be difficult to properly price. How much should you...
Why cheap courses stink
Let's talk about a certain platform out there that hosts online courses. It has something like 250,000 courses, and they usually cost peanuts … We're talking 10 or 20 bucks a course, or even lower if the platform is giving out coupons for them - which it often does....
The Hybrid Course Revolution
Danny Iny has been an expert in the online course world for many years, and he's noted the evolution of online courses. In Danny's words courses have evolved, starting with: ===== "The Age of Access, when almost anyone could create a course just by throwing a bunch of...
How to “bake” a successful online course
If you tried to bake a cake that requires three ingredients, but you only include one or two of them, chances are it wouldn’t taste very good. You’d probably chuck it in the garbage (or do what I do, run to Dairy Queen and get one of their yummy chocolate ice cream...
Here are some binge-worthy videos for course creators
Although it's rare for me to binge-watch a series, Breaking Bad was one that I couldn't resist doing it for. The characters and plot were so addictive that it was hard to stop, and I had to keep going to see what was going to happen to Walter White, Jesse Pinkman,...
Danny Iny’s super-valuable online course memo is now available!
Too many people spend one weekend reading a book, or taking a course, and then declare themselves to be "experts" on something, so it's refreshing to hear from legit authorities in a space like Danny Iny. Danny is the founder and CEO of Mirasee and best-selling author...
(New) The most valuable memo about online courses out there
Evolution is a natural thing in any industry. In the comic book world, there's the Golden Age (1938-1956), the Silver Age (1956-1970), the Bronze Age (1970-1985), and the Modern Age (1985 to the present). The same can be said for music, fashion, automobiles, etc … as...
If you don’t like how the table is set …
Frank Underwood, the fictional President from "House of Cards" once said: "If you don't like how the table is set, turn over the table" That means that if things aren't going exactly the way you want, you can always mix it up and try something new. Since launching my...
An easy way to grow your email list in under 2 minutes
This week I did a "Faster Class" for Adam Bricker. Faster Classes are short (two minutes or less) videos around a specific topic, and mine was "How To Deal with Trolls and Haters". (There are more than a handful of trolls and haters online …) It's rare that I come...
