Which health coach will make more sales?
Let's say that someone is 100 pounds overweight and is looking to hire a health coach. First, there's health coach A, who says: "I'll help you get healthier and lose weight. Over the next 3 months we'll do a 60 minute weekly call, and you'll have email access to me...
The nurturing mistake
There's talk in the online space that you have to "nurture" your relationship with potential clients before you can offer them any products or services. I was once talking with a client and told him how I have a call-to-action in every email that I send. He had heard...
Can you build a coaching business part-time?
A lot of people who have jobs think that they don't have time to build a coaching business on the side … But when you break it down, you see that there's enough time. For example, a typical job might look like: Working hours: 40 hours/weekLunch: 5 hoursCommuting to...
(New Episode) Profiting From Online Trolls, with Ben Settle!
Ben Settle returns to the Natural Born Coaches podcast today for the 4th time, to talk about profiting from trolls in the online space, surviving cancel culture, and more! In this episode: The importance of subject lines in email marketing and how one of Ben’s got him...
The advantage of experience
Next month I celebrate 11 years of business in the coaching world. In that time I've released almost 1000 podcast episodes of my podcast, over 3200 days of daily emails, and thousands of daily social media posts. So I'm a big believer in the power of consistency. If...
The problem with complaining
Back when my son was taking Jujitsu classes, the instructor gave the kids a lesson about complaining. One of them was complaining about something (being thirsty, I think) and the instructor stopped the class to lecture them. He told them that anything they have to do...
How to cut through the online noise in 2025
Next month will mark 11 years since I started in the online coaching space. Back in March 2014 the space seemed noisy - but it's a heck of a lot noisier now. And in 2014 there wasn't a bunch of crappy AI posts clogging up everyone's newsfeeds! The people who win in...
Ready to amplify your brand and attract more clients?
When a person or company has a rock solid brand, success is guaranteed. Look at Apple. Whenever it releases a new product there are lines snaking out of the store to get it. Each new iPhone now has minimal upgrades, but fans still salivate waiting to get their hands...
Money is an echo of value
Yesterday I talked about lessons learned from the book "Dream First, Details Later", and here's another passage from it that stood out to me: "I believe strongly that when you meet really smart, successful people in life, who tend to have everyone ask them for stuff,...
Progress over perfection
I'm a sucker for good book recommendations, and I recently got one from my friend Tom Krol: It's called "Dream First, Details Later" by Ellen Marie Bennett, founder of Hedley & Bennett, an apparel company that specializes in premium chef aprons. It's a candid book...
