Installing a 6 foot 8, 400 pound bouncer at the door of your business
In “Book Yourself Solid”, Michael Port talks about having a “Red Velvet Rope” policy. It means that you treat your coaching business like the hot new restaurant that’s just opened up. Not everyone can waltz in and expect to get a table. Or you’re like the popular...
The dog ate my homework!
The last few days I’ve been talking about my 1:1 laser coaching program, which has a unique aspect to it: Homework. At the end of each session, homework is assigned and must be completed before the next laser call can be booked. Yes, “homework” is an ugly word. It...
You can’t read the label when you’re inside the bottle
There’s a famous story arc in the “Iron Man” comics called “Demon In A Bottle”. In it, Tony Stark’s world is crashing down around him, and he hits the booze hard. His life is a mess, and he has to give up being Iron Man until he can get back on track. I see a lot of...
Cats and laser dots
Ever use a laser pointer on a cat to see it chasing the dot all around the room and up the walls? It doesn’t matter how tired the cat is, it’ll jump around at the little dot whenever it magically appears. In the history of cat-kind, no feline has ever caught that dot...
Seagulls and french fries on the beach
Anyone who follows me knows that I’m not a big fan of brain-picking. I’m not trying to be snobby here, but it’s simple math: If I’m getting a brain-picking request every day, that works out to 365 of them every year. Should I take time to help all those people, it...
$1285 in bonuses for my new laser coaching clients!
This week I'm accepting new clients into in my 1:1 laser coaching program, and I’m offering $1285 in cool bonuses for those who take the plunge: In addition to getting my Daily Email System (value $497) and Facebook Group Gold program (value $497), my new 1:1 laser...
Calling coaches out on their crap
I once talked with a coach who was interested in working with me 1:1 in my laser coaching program. During our conversation, she asked: “Will you call me out on my crap?” I told her that I would – it’s something that I do with my clients. I’m not saying that I scream...
Work with me 1:1 for less than $84/month!
Since 2014 I’ve worked directly with hundreds of coaches to help them grow their businesses (and I’ve helped thousands more with my digital programs and communities). The challenge for a lot of coaches I've talked with is I'm not the cheapest guy around, with my main...
(Podcast) 3 Books That Coaches Should Read!
I released a new episode of the Natural Born Coaches podcast today, and it's all about books. Every December I give my top 10 list of books that I read for the year in my Secret Coach Club newsletter, so I picked 3 of them to talk about in this episode. You'll hear:...
A lesson from Stan “The Man” Lee (part two)
Earlier today I shared a lesson from a legend in the comics and entertainment world, Stan Lee (RIP). Here’s another story that illustrates why he was so successful: Before Lee came along, comics publishers didn’t do much to build a relationship with their readers....

